i am trying my luck in affiliate marketing. i need places to advertise my site for free.

Online Businesses, unlike many on-site businesses, require entrepreneurs to not only have a background in business, but also computers. Yes, on-site businesses function on computer systems, too, but they don’t rely solely on computer technology for their operation. No matter how shrewd or savvy an entrepreneur may be, if s/he doesn’t have a strong grasp on how computer technology works regarding ecommerce; the utilization of marketing strategy through online systems; hypertext languages; a knowledge of other forms of software, such as Adobe, Flash and Java; and other essential aspects of business networking, the online business is sure to fail.This is why a whole new type of business study has emerged in recent years: Online business. Yes, double majors in Computer Science and Business would prepare those who wish to primarily work online, but business schools now have incorporated a computer-oriented dimension to their programs on all levels, not only because computer technology has become an important integration in society in general, but also because online businesses, revolving around ecommerce, have become a prominent and necessary community in the overall scheme of global business altogether. It is crucial for all business students to know about computer technology, whether they intend to eventually work online or not. Many on-site businesses today are also available online, so Internet interaction is inevitable for everyone involved in business.As it stands now, any business person who is unable to maneuver successfully through online communities is likely already destined to fail. Such graduates from Business schools are arguably incomplete in their learning. It can also be argued these days that those who learn about online business first are likely the more valuable because of their technical capabilities. Computer technology is just as appreciatively vital and important in business as it is in Computer Science, and every single business, whether online or offline, will be looking for those with such experience, inclusive and/or aside from any academic achievements. Those who wish to set up their own business site must know how to establish and work through online banking systems; download software an files essential for business site management like templates and tutorials, upload files, such as image files; moderate forums for technical support; integrate registration and merchandise ordering software for interactive purposes; write in basic HTM, HTML, PHP and/or other hypertext languages; incorporate clipart and icons applications as necessary; and effectively initiate advertising and other marketing strategies. Conducting online business is much different than offline because the community in which it thrives operates according to its own distinct set of rules and mannerisms. Being able to maneuver through the landscapes constructed by such distinctions with ease and to one’s own advantage will lead to success in that community. This is even true for the Internet.It can also be argued these days that those who learn about online business first are likely the more valuable because of their technical capabilities. Computer technology is just as appreciatively vital and important in business as it is in Computer Science, and every single business, whether online or offline, will be looking for those with such experience, inclusive and/or aside from any academic achievements. Anyone in business having both academic degrees and experience with Internet technology are understandably most ideal.

You’ve got your blog set up and you’ve started posting pithy, useful information that your niche market would benefit from and enjoy. Days go by, you keep publishing, but no one comments and your traffic stats are barely registering. What do you do?Like any website you own, you must do some blog promotion to start driving traffic to your site. Here are 16 steps, in no particular order of importance, that you can start doing now to get traffic moving to your blog.1. Set up a Bloglet subscription form on your blog and invite everyone in your network to subscribe: family, friends, colleagues, clients, associates.Http://www.bloglet.com2. Set up a feed on MyYahoo.com so your site gets regularly spidered by the Yahoo search engine (see tutorial on http://www.biztipsblog.com)http://www.my.yahoo.com3. Read and comment on other blogs that are in your target niche. Don’t write things like “nice blog” or “great post.” Write intelligent, useful comments with a link to your blog.4. Use Ping-0-matic to ping blog directories. Do this every time you publish.http://www.pingomatic.com5. Submit your blog to traditional search engines: http://www.submitfire.com6. Submit your blog to blog directories. The most comprehensive list of directories is on this site:http://www.masternewmedia.org/rss/top55/Tip: Create a form to track your submissions; this can take several hours when you first start so schedule an hour a day for submitting or hire a VA to do it for you.7. Add a link to your blog in your email signature file.8. Put a link to your blog on every page of your website.9. If you publish a newsletter, make sure you have a link to your blog in every issue.10. Include a link to your blog as a standard part of all outgoing correspondence such as autoresponder sequences, sales letters, reports, white papers, etc.11. Print your blog URL on your business cards, brochures and flyers.12. Make sure you have an RSS feed URL that people can subscribe to. The acronym RSS means Rich Site Summary, or some may consider its meaning as Really Simple Syndication. It is a document type that lists updates of websites or blogs available for syndication. These RSS documents (also known as ‘feeds’) may be read using aggregators (news readers). RSS feeds may show headlines only or both headlines and summaries.To learn how news aggregators/RSS readers work, see this site: http://www.rss-specifications.com/rss-readers.htm13. Post often to keep attracting your subscribers to come back and refer you to others in their networks; include links to other blogs, articles and websites in your posts14. Use Trackback links when you quote or refer to other blog posts. What is TrackBack? Essentially what this does is send a message from one server to another server letting it know you have posted a reference to their post. The beauty is that a link to your blog is now included on their site.15. Write articles to post around the web in article directories. Include a link to your blog in the author info box (See example in our signature below).16. Make a commitment to blog everyday. 10 minutes a day can help increase your traffic as new content attracts search engine spiders. Put it on your calendar as a task every day at the same time.Tip: Use a hit counter to track your visitor stats: how many unique visitors, how many page views, average length of visit. You can get a free hit counter at http://www.sitemeter.com

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In Jim Edwards and David Garfinkel’s tutorial “eBook Secrets Exposed”, they take you through the process of writing and marketing an eBook, so you can make money on the internet. Instead of broad generalities on writing about a particular subject, the eBook shows you the five most important steps in finding a topic for your eBook that will be targeted to a specific market.  As they point out, you must identify your target audience, making sure there a lots of sites already selling to them because then you know people are willing to pay for the information.

Together they talk about how and find to identify Niche markets along with the top ten reasons or motivations for people to buy anything. There is lots of information on how to take topics and frame them into an eBook concept. Jim and David point out that your eBook will be purchased to solve your prospects painful problem or be a way to obtain a desirable solution.  You must know exactly who will buy your book before you write it.  They clearly take you through that process step-by-step.

Of course the main problem is always how to find the “Niche Market” that everyone always talks about.  Although Jim and David do give you ideas on how to search for one, it is still a hazy realm within the internet.  I would love for some internet guru to just list the markets that should be examined for creating eBooks.

Yanik Silver said: “Jim and David have really broken the code on what it takes to make big money with almost any eBook on the Web.  If that’s what you want to do I (Yanik) can only give you one piece of advice—get this resource now!”

One of the most valuable points of “eBook Secrets Exposed” is that they try to teach you how to find a hot market for your eBook and to find Joint Venture Partners that will sell your product.  This is especially important if you don’t have an internet subscriber list of your own.  They have even included email wording suggestions to send to potential JV partners.  They further explain resale rights and how to build your own list.

 “eBook Secrets Exposed” stresses how important it is to choose a topic that already has a market and has other people selling to that market.  This gives you two vital opportunities:  1) the Market is established and 2) you have the potential for multiple joint venture partners.  And why would you need joint venture partners?  Because they already have lists of people who bought their products and they just may be interested in yours.  The way to do this is mapped out in the eBook.

You will probably have to read the eBook through a few times to “get” all the points that are included, but after the second or third time you’ll have a great grasp on how to write an eBook.

There is a section in the book that goes over using pay per click advertising to get conversion numbers (number of visitors to your website that purchased your eBook). Conversion numbers are used to entice Joint Venture Partners. Although this is an option, the down side is the days of the inexpensive pay per click are over, so this could cost you some money.

This eBook is very well written and packed full of information. The only other question I would have or improvement I would like to see is how to get joint venture partners in different ways when you are just starting out.  This is always a murky area.

Other than my comments on Niche Markets and finding JV Partners when you’re new, “eBook Secrets Exposed” is a very concise tutorial on how to write an eBook and market it to a targeted audience. If you want to learn quickly on how to write an eBook and you want serious information on marketing, I would give this book an 8 out of a possible 10.

Copyright © 2005 Mary Hanna All Rights Reserved.

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